Remember that one? How about “Give a Hoot, Don’t Pollute?” If you don’t, you either can’t remember the ‘70s or weren't born yet.
It seems like every cause that needed a public service announcement (PSA) in the ‘70s had a rhyming slogan. The exception would be one of the most famous PSAs of that era; the shot of the frying pan and the egg, with the somber voice narrating… “This is your brain. This is your brain on drugs. Get the picture?” But this post is about staying in school.
Direct selling and college campuses have a long history. Direct selling offers a way to earn supplemental income, and college students are typically cash-strapped. Some direct sellers even focus on recruiting college students and promote their businesses as a way to earn while you learn. Perhaps some of you have been approached by a college student working their way through school selling knives, china, or pots and pans.
Quixtar, too, has seen a rise in college recruiting. And our business provides a way for anyone to earn extra income, especially by retailing products. But we have a message for our student Independent Business Owners…stay in school.
Some people enter our business with big dreams and long-term goals. And that’s great…those who want to make their Quixtar business their career will work hard over time to create full-time income. There’s no magic bullet to getting there – it’s all about time and effort. But we would never encourage anyone to quit school to build their business, because what you learn in college will affect every aspect of your life and who would want to give that up?
I used to joke that the liberal arts education required by my journalism major at Indiana University best equipped me to participate in just about any kind of cocktail party conversation. At the time, I objected. Loudly. I wanted to be a reporter and learn everything there was to learn about newspaper and magazine journalism. But I was forced to learn a lot about a lot of different topics – perhaps become a jack of all trades and master of none, but certainly learned a lot that I could apply to many aspects of my future work and life.
Education should be a lifelong process, and for many of us, college is the first step in us starting to manage our own life learning. We learn and get exposed to people and ideas that might never normally cross our paths.
There are a couple of college professors that I remember dearly, but didn't expect to learn a lot from. Dr. Philip Burton was an old (literally) ad man who worked for a major consumer products company. He was a tall, gangly, nerdy guy in his 70s who made us write about garden carts. Imagine the “Mr. Six” character from the Six Flag ads and make him a foot and a half taller and about as wide as a telephone pole and you’d have Dr. Burton. We were part of the journalism generation that was launching USA TODAY, MTV and CNN and saw ourselves doing cutting edge work that was bold and colorful – not writing about yard implements. But Dr. Burton knew that most of us would deal with the mundane rather than the magical. And he was one of the coolest professors I ever had and the one I learned the most from.
Richard Tobin was my magazine editing prof and formerly served as an editor for a major magazine. He was a distinguished, gentle man who was patient, kind, and supportive. He gently guided my work and was endlessly encouraging while shaping the writing and editing skills I have today. Richard Merriman was a long-haired visionary who was my adviser on my political science thesis – smart, socially committed, and passionate about people and how politics affect them. He helped me understand the impact politics have, especially on those who have so little.
And then there’s the social and emotional growth. I developed friendships in college that have lasted decades. I met my husband at IU. I learned to take responsibility for my finances, my actions, and my future – largely through mistakes I made in all three categories. And as someone who always followed the rules, did what I was told, and was a good girl in high school – when I left for college at age 17 I was on my own and making a lot of decisions for the very first time, within the relatively safe cocoon of a dormitory and in the comfort of other fledgling adults who were doing the same thing.
So there’s time to have a business powered by Quixtar while in college. The business will be there when you've gotten the sheepskin, as it has for nearly 50 years. It shouldn't be an “either or” proposition.
I grew up in a city where steel mills dominated local employment. Most of the kids I graduated from high school with went straight to the mills, where they could immediately earn more than they’d collect after four years of college. But times quickly changed and those “kids” were downsized or rightsized and wound up bagging groceries or asking others if they wanted fries with their order. Most ultimately wound up going back to school and getting a degree.
An education isn't a guarantee, but an investment designed to deliver benefits over time. Like a Quixtar business, it only gets better with time and effort.