We're in the process of finalizing plans for a couple of specialization kits for IBOs interested in focusing on Nutrilite or Artistry. The kits are designed to help any IBO get started selling Nutrilite or Artistry products, including information on products, brands, and how-to-sell. These are part of the pathway of support for IBOs for our key product brands.
We've got ideas on what we think should be in the bag or box, but want to know what you want and need. Should it be portable and something you'd show to help sell the customer? Do you want to carry everything with you or only the stuff important to the customer? Do you like physical or virtual sales aids — are you a flip chart or laptop kind of gal? Do you prefer full size or sample size products? Do you like tools that help jog your memory, like vest cards? Would you like a DVD for use with a customer that helps you tell the story about how the product will help the customer? Or do you prefer to tell the story yourself, in your own words, after you've listened to what the customer needs? Or do you need something that leads you into a conversation with your customer about what they need and how we may be able to help?
A couple of months ago someone came by my house with a very simple binder with a flip chart and a few product samples — and got the sale. I was impressed by the effectiveness of the sales tool — and its simplicity — as well as the effectiveness of the salesperson, who asked good questions and made good suggestions based on what he learned about me and my family.
XS is one of those products that requires little explanation and is a great conversation starter. I've seen IBOs at my gym drinking XS, striking up conversations and actually seen the seeds of sales being sown as someone tries the product for the first time. And now we have taste tests that prove that XS beat the market leader (you know, the one in the silver and blue can with the red lettering). Not to mention 10 times the number of flavors (including the wickedly delicious Black Cherry Cola.) But Time Defiance and Double X require a bit more explanation.
So tell us what you would put in the box or bag to help you sell!