BLOG ARCHIVE FOR: September, 2011


Reasons to celebrate

The Amway Center in Orlando, Fla., is one year old on October 1.

But the presents have come early for the sports, entertainment and expo complex.

That’s because the Amway Center was  awarded an Excellence in Economic Development Award from the International Economic Development Council and a Merit Award from the International Downtown  Association for the facility’s role in revitalizing Orlando’s Parramore neighborhood.

The Amway Center’s opening in 2010 gave Orlando a state-of-the-art, LEED Gold-certified multiuse facility to draw top tier entertainment, sports and other events to the city.

As the Amway Center turns one, there are plenty of reasons to celebrate.


Fashionable company

Recent Artistry events during the London and New York Fashion Weeks put our brand in very fashionable company.

Amway U.K. hosted an Inspiring Diversity Fashion Show at the Amway Experience Center to showcase up-and-coming designers and raise funds for One by One Campaign charities. 

In New York, the Amway North America Artistry Lounge offered fashion and beauty writers a place to relax and recharge while exploring Artistry skin care and cosmetics.

We definitely consider these ”runway successes” for Artistry.



One day last week a team of more than 200 volunteers descended on a city park and transformed an old play space into a new playground for kids to enjoy.

But what seemed to happen in a matter of hours was actually the result of months of planning by the City of Grand Rapids, Friends of Grand Rapids Parks, the Creston Neighborhood Association, Amway and neighbors of Aberdeen Park.

The transformation of Aberdeen Park was the 9th KaBOOM! playground installation supported by Amway in Grand Rapids and the 13th Amway has sponsored in U.S. cities.

But the most important number in this story is 6,000 – that’s the number of children who live near Aberdeen Park who now have a new, safe place to play.


“Like” Malaysia

Today Malaysia became the latest Amway affiliate to launch a page on Facebook.

They marked the occasion not just with a status update but with a Facebook cake to celebrate the team effort that went into the launch. 

Now you can “like” Malaysia on Facebook – along with the other Amway affiliates that host pages there, ranging from Australia to Venezuela.


Brand new experiences

Our Taiwan and Hong Kong affiliates recently renovated facilities to offer brand-new brand experience centers for our distributors and their customers.

The Amway Kaohsiung Experience Center in Taiwan originally opened in 1987 as the first pick-up center for distributors.  Today it’s a thriving destination  for distributors and customers to experience our  Nutrilite, Artistry and Amway Home brands and products plus learn more about the company and business opportunity.

The Causeway Bay Shop in Hong Kong first opened in 2003. The renovated center has interactive stations where customers can try Artistry skin care and cosmetics or learn which Nutrilite supplements are right for them.

The Hong Kong and Taiwan centers are among more than 600 shops and brand centers around the world that showcase Amway brands and products.


United effort

Over the past couple of weeks, our employees have revved up their bikes, donned their aprons, picked up hammers and paintbrushes and otherwise given their time and talents to a good cause.

That good cause is the annual Heart of West Michigan United Way campaign.

Our employees hosted fundraisers ranging from a motorcycle rally to a chili cook-off and left their desks and stations to volunteer during the annual United Way Day of Caring.

The campaign ends today, but our employees volunteer for United Way organizations throughout the year.

It’s a united effort to address needs in our community.


App-ropriate recognition

Amway was recently named to this year’s InformationWeek 500 listing of the nation’s most innovative users of business technology.

We were included in the ranking for creating mobile apps to help our distributors manage their businesses and sell products.  These include the Artistry skin care recommender app, which puts a powerful analysis tool right in our distributors’ hands.

It’s appropriate recognition for an app-ropriate use of technology!


A perfect match

Amway is and has always been considered a “local” company here in West Michigan, even though today we have a global presence in more than 80 countries and territories around the world.

And now, we’re helping shine a spotlight on other local businesses through sponsorship of business content on  The Rapidian, a citizen journalism project designed to “increase the flow of local news and information in the Grand Rapids community and its neighborhoods.” 

Amway sponsored the development of ”The Marketplace“ section of The Rapidian and is the underwriter of the “Innovation Spotlight” stories about local businesses.  

In making the announcement this week, Amway Brand Manager David Madiol called the relationship between The Rapidian and Amway a “perfect match” because we’re both about celebrating innovation in our community. 

It’s just one of the many ways we’re involved in local activities here in our hometown and in the dozens of cities in which Amway operates around the world.




A “gamble” that paid off

Rich DeVos, in recalling his and business partner Jay Van Andel’s decision to buy the old Pantlind Hotel in downtown Grand Rapids in the ’70s, said it was a ”total gamble.”

But it’s one that paid off in ways few could have imagined.

Amway’s purchase of the Pantlind Hotel was a catalyst for a period of rebirth and growth in our city that continues today.  

When the Pantlind reopened September 15, 1981 with the addition of a 29-story tower, the Amway Grand Plaza brought fine dining and award-winning accommodations back to downtown.  

The hotel also provided space for hundreds of guests to stay, which, along with the opening of DeVos Hall and the Grand Center the previous year put Grand Rapids on the map as a meetings and convention destination.

Three decades later the skyline has changed and downtown Grand Rapids is a vibrant destination for visitors and locals alike.

And the gamble paid off.


Patent power

If you visit Amway’s World Headquarters, you’ll see wall after wall of patents awarded for work on Amway products.

That innovation was recently recognized when The Patent Board placed Alticor, Amway’s parent company,  18th among the top 50 companies in its Consumer Products Industry Scorecard.

Alticor had the highest research intensity score  - patents with above average science linkage – in the top 50 and was ranked 4th in science strength, 7th in industry impact and 18th in technology strength.  

The list was published on The Wall Street Journal online.