You may have seen recent news of a major retail laundry detergent brand announcing a commitment to move to a phosphate-free formula. We say, ‘Welcome to the club!’
If you use an Amway laundry detergent, you can be assured you’re using a formula that doesn’t contain phosphates – no matter where in the world you purchased it.
Amway has manufactured phosphate-free laundry detergent for all its markets, even countries that don’t regulate phosphates, since the early 2000s, and even longer in the U.S.
Why is that important?
Because phosphates can get into lakes and streams where they promote excessive plant growth and decay. That causes water quality to deteriorate and suffocates aquatic life.
Many countries have banned phosphates in detergents as a result. Some countries still allow phosphate detergents – and some major retail detergent brands sold in those countries still contain phosphate. But not Amway.
Want to know more about our phosphate-free formulas and how we got there? Visit the Amway Global Newsroom for the full story.
Did you ever wonder how Amway, which got its start selling soap and nutrition products, became a number one seller of home technology products?
Last year, eSpring became the world’s number one selling brand of home water treatment systems according to Verify Markets study of 2012 global sales, while ATMOSPHERE is the world’s number one selling brand of home air treatment systems according to Verify Markets study of 2011 global sales.
That’s quite an accomplishment in just over 50 years. And it was a concerted effort. In the last 20 years, we grew our research and
development team from those specializing in cleaning, cosmetics and nutrition to include more than 100 scientists researching home technology.
It’s a wonderful story of innovation, dedication and “Aha!” moments that you can read at the Amway Global Newsroom.
Quick, list some of the most annoying things that result in a bad hair day. Here’s a start: flat and lifeless locks filled with split ends or frizzy beyond all control.
Did you know that the starting point for those problems is your hair’s breaking strength? Amway Senior Research Scientist Lane Duvel did. Of course, it’s his job.
As part of the $75 billion-a-year haircare industry, he’s been researching ways to improve haircare for 15 years. He and his team recently perfected a way to significantly increase hair’s elasticity and strength. That means more life, less split ends and less frizz.
The result is Enerjuve, a patented formula exclusive to Amway’s Satinique line of premium haircare products. Enerjuve uses several of the same compounds that your body produces naturally to increase the breaking point of hair. That same new-found strength also helps hair resist the effects of air pollution, ultraviolet rays, heat from hair dryers and repeated washings.
That’s some powerful science to fight a bad hair day. Read more about the research and discoveries behind our new Satinique line at our Amway Global Newsroom.
Pull any cleaning product off your shelf at home. Do you know how much that product is quality-tested before it gets to you?
We can tell you, if it’s one of our Amway home care brands.
Amway Quality Assurance lab analysts perform hundreds of tests a day on our surface, dish and laundry care products made in our U.S.-based manufacturing plants to ensure they meet our exacting quality standards.
That amounts to 124,000 tests every year on raw ingredients, finished products and even packaging — just for home products made in Ada, Michigan. Our home care products made in Belgium, China, India and Vietnam are tested with the same rigor. All to ensure our products always look, smell and perform exactly as promised by the scientists who created the formulas — and that they are safe for your family.
We don’t have to be that exacting. No regulatory agency in the world requires that much testing.
We do it for one reason: to ensure the more than 3 million people worldwide who proudly use and sell Amway products are getting the quality they deserve — in every package.
One of the most important items in the laundry lab at our World Headquarters where we test our products is not a washing machine, it’s a refrigerator. Why? It’s full of perfectly preserved stains.
The refrigerator holds nearly 50 different types of stains produced in laboratories all over the world – from Germany to China to North America. They are all tested in our Big Appliance Room – BAR for short – where we have multiple types of washing machines.
Jim Pell, our resident stain expert, said soil cloths made in laboratories provide the uniformity and reliability necessary to formulate the most effective laundry detergents. Regular dirty laundry can’t offer that.
“And there is quite a bit of blending of soils in normally soiled clothing,” Pell said, “so we would never quite be sure if each ingredient was performing to our strictest standards.”
Thanks to this detailed research and testing, Jim can tell you how best to remove just about any stain. (He’s quite popular at parties with new moms!) Click on over to our Amway Facebook page for a video with tips on removing grass, wine and motor oil.
You may be familar with Satinique, as it has been part of the Amway brand porfolio since 1963. But now, there’s a new Satinique in town.
Making its fall 2013 debut, we’ve revamped and reformulated this complete collection of haircare, treatment and styling products featuring patented technology and botanicals with proven results that make bad hair days a thing of the past.
The key to Satinique lies with its patented Enerjuve technology. Developed by Amway scientists, Enerjuve is a positively charged complex of strengthening lipids, creatine and smoothing 18-MEA (amino acids). The Enerjuve positive charge counteracts hair’s naturally negative charge. The results are quite literally, a new movement in hair.
“Amway’s deep commitment to scientific innovation elevates Satinique to be among the best haircare brands on the market,” explains Maud Pansing, vice president global beauty. “We’ve raised the bar in the category with technology and performance in the formulations that truly make a diffrence to the health of hair – inside and out.”
Complete with custom fragrances and color-coded packaging, Satinique is poised to unleash the power of hair.
We sat down with Dr. Paul Seehra from ARTISTRY Research and Development and asked him to explain the difference between ARTISTRY Youth Xtend and ARTISTRY Youth Xtend Ultra. Here’s what we learned:
ARTISTRY Youth Xtend products are targeted to women beginning to see the first signs of premature skin aging in the form of fine lines, wrinkles and dehydration – around age 25+. With a combination of ingredients and technologies aimed at reprogramming the future of skin (by targeting the youth proteins called Sirtuins), our YOUTH XTEND collection is designed to forestall the appearance of age and promote the look of youth longer.
ARTISTRY Youth Xtend Ultra, however, is designed for the more advanced signs of aging such as loss of elasticity and firmness – and the yellowing effect that comes with age. It works to help clear the natural repair pathways that have accumulated, in layman’s terms – ‘junk’ – making way for the skin to function more efficiently. Red Caviar Concentrate, the key ingredient in the collection, has been shown to help clear these pathways. Once cleared these pathways make way for real anti-aging benefits to take place efficiently and effectively.
So, which Youth Xtend collection is right for your skin?
What do coconuts and citrus have to do with cleaning your home, washing dishes and doing laundry?
Well, for our cleaning and laundry care products that are made with BIOQUEST FORUMLA™ technology, these natural materials are the building blocks to powerful performance while also caring for the environment.
Key ingredients derived from coconuts, citrus fruits and minerals clean away dirt, grime, grease and dust without adversely affecting the health of people or the planet (when used as directed).
Want some more reasons to like our products made with the BIOQUEST FORMULA?
- They are biodegradable, so the they break down and decompose into elements found in nature.
- They are gentle for use on a wide range of fabrics or surfaces.
- And they are dermatologist tested, where appropriate.
They’re also concentrated, which brings another list of earth-friendly benefits:
- They are made with less water.
- Customers use smaller amounts for effective cleaning.
- Less packaging is required, meaning waste is reduced.
- And the smaller packages weigh less, reducing the amount of fuel needed to transport them.
That’s quite a list. Do you have anything to add? Leave a comment and let us know!
Known for being a delicacy at fine restaurants, ARTISTRY has a new role for caviar.
As our ARTISTRY scientists researched the advanced signs of aging, their journey took them outside the labs to the salmon hatcheries of Norway.
Why? In 1997, skincare science uncovered the exfoliating properties of salmon hatchery fluid. As hatchery workers immersed their hands in the nutrient-rich water each day, the hatchery fluid seemed to produce anti-aging properties never seen before – skin appeared completely smooth, wrinkle-free and even in pallor.
ARTISTRY scientists studied further and discovered its true anti-aging ability. The hatchery fluid, harnessed as Red Caviar Concentrate in ARTISTRY YOUTH XTEND Ultra, became the building block of the collection, working together with the other ingredients in two specific ways: to micro-cleanse and rebuild the appearance of skin.
“This collection illustrates the power of ARTISTRY scientists seeking out and implementing innovative solutions to the most pressing skincare concerns,” said Maud Pansing, vice president of Global Beauty.
YOUTH XTEND Ultra is designed for the more advanced signs of aging such as loss of elasticity, firmness and the yellowing effect that comes with age. The U.S.-patented Red Caviar Concentrate has been shown to help clear the natural repair pathways in the skin. Once cleared, these pathways make way for real anti-aging benefits to take place efficiently and effectively.
Something to think about next time you see caviar on a menu.
The cookware lab might just be one of the most fun places at Amway World Headquarters in Ada, Michigan. The lab is actually 10 kitchens in one, simulating authentic home cooking conditions in Japan, China, Europe and North America.
Amway employees from around the world helped select typical appliances from their countries or regions. The power supplies also are designed to mirror those found in homes in our global markets. That’s how we ensure cooking with iCook™ (sold in the Americas, Europe and several Southeast Asian markets) and AMWAY QUEEN™ (sold in Japan, Korea and Greater China) cookware is one of the healthiest ways to cook anywhere.
The lab is the domain of Principal Engineer Sue Hoff, who has been cooking up innovative cookware designs for more than half of our 50-year cookware history. You can ask Sue nearly anything about preparing food for optimal nutrition. Not only does she know a lot about our nutrient-preserving VITALOK™ low-moisture cooking method, she also knows about nutrients themselves as she started her Amway career in food and beverage product development.
Employees with knowledge and experience spanning two or more product lines are common here. That’s a big reason why you can have confidence in Amway as your single source for brands that help you create a healthy home environment for your family, from safer cleaning to optimal health.
See more photos of our lab at the Amway Facebook page.