“Amway was founded on the belief that, by helping people improve their lives, they could make the world a better place.”

So begins the message from our Chairman Steve Van Andel and our President Doug DeVos in the Amway 2012 Global Corporate Social Responsibility Report released today.

The annual report highlights the many ways our company, its more than 21,000 employees and more than 3 million distributors make a difference in the lives of others.

That includes building homes in Latin America, providing water filters in Haiti, building libraries in China and adopting schools right here in the hometown of our World Headquarters.

Corporate Social Responsibility is built into everything we do: our people, our products and our performance.

 Steve and Doug credit their fathers for recognizing the potential in this business for making a difference.

“They made it their mission to be more, do more, give more. And more than a half-century later, we’re still emulating their powerful example. … We’re awed by how far we’ve come and inspired to keep becoming more, together.”

Read the full report here.

At Amway, we encourage people to take control of their own health.

Amway Malaysia’s Nutrilite Shape Up and Amway Indonesia’s Nutrilite Ambassador programs are two excellent ways to start.

For 10 weeks, 20 of our distributors from Malaysia and Indonesia met with nutritionists, physicians and exercise experts. They learned about the importance of balanced nutrition and exercise.

And then they went to work. 

Losing weight is not easy. But their friends and family would not let them give up, encouraging their journey toward better health through social media. Facebook fans followed their progress, watched their testimonial videos and were inspired to start their own weight loss programs.  

The result? In less than three months, these 20 distributors lost a combined weight of more than 100 kilograms or 220 pounds.  

But what they gained was even greater – lower blood pressure, reduced body fat and the improved self confidence that comes from achieving your goals. 

Congratulations! 

Amway, our distributors and customers  support the communities in which we do business in many ways, including promoting  local crops and products, such as coffee. 

Amway Thailand got into the coffee business in the late 1980s, when the Royal Family established the Doi Tung and Doi Kam Foundation to address deforestation  by helping farmers use sustainable methods to grow crops. 

Amway was among the first companies to support  the cause by offering  Amfee Roasted Coffee, a top seller for Amway Thailand last year. 

Amway Indonesia  partnered with a government agency to help small business owners sell local products through the UKMWAY program.  Today  Gayo Java Blend coffee beans are brewed in homes all over Indonesia.

Each time our customers  enjoy Amfee Roasted or Gayo Java Blend coffee, they  help support local farmers – one steaming cup at a time.

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Did you know that Amway employees and distributors have volunteered more than 2.5 million hours to make the communities where they work and live a better place?

Read about our ongoing efforts around the world in the 2011 Amway Global Corporate Citizenship Report published today, or in the Amway One By One blog.  That blog, by the way, was recently honored as the “Best Corporate Social Responsibility” blog by PR News.

Promoting healthy eating comes naturally to Enchong Dee, our NUTRILITE brand ambassador for Amway Philippines.

Before this talented actor became a fan favorite in ABS-CBN’s popular Maria La Del Barrio and ASAP Rocks, he was a champion athlete for the Philippine national swimming team. He even had a successful swimming career at De La Salle University in Manila.

Now, Enchong makes a splash encouraging others to find the secret to Living in Full Color — by filling up on a daily diet rich in plant phytonutrients. He believes balanced eating, exercise and adequate supplementation are key for optimal health.

Learn more from Enchong at Colorurlife.com,ph, a microsite stocked with oranges, onions, grapes, broccoli and red peppers. And take a quick test to make sure you’re experiencing the health benefits of living a colorful life.

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From Bangkok to Hanoi, we have several reasons to celebrate this month.

Recently, we posted about Amway Thailand’s 25^th anniversary celebration. Today, we’d like to share news about a special event that’s particularly signficant for our distributors and customers in Vietnam. 

Amway just opened a new office and training center in the Cau Giay district of Hanoi.  Distributors in northern Vietnam now have a common place to learn about our company, bring their prospective customers to the Amway shop that opened last year, and share news about our brands, products and business opportunity.

Amway President Doug DeVos proudly joined Amway Vietnam’s executives, distributors and employees in the ribbon-cutting ceremony. As the newest Amway market, Amway Vietnam has achieved great milestones in just four years. We are proud of their strong sales, growing distributor network and attractive facilities that showcase the power of our brand.

That’s indeed another reason to celebrate.

Amway President Doug DeVos was on the road this weekend, visiting Thailand for our affiliate’s 25th anniversary celebration.

During Amway Thailand’s National Convention in Muang Thong Thani near Bangkok, more than 40,000 distributors gathered to celebrate their success in their Amway businesses as well as the affiliate’s milestone.

Doug was there to not only commemorate the achievements of the employees and distributors at Amway Thailand, but also to pay tribute to Preecha Prakobkit, who is retiring as Amway Thailand’s managing director this year. 

Preecha led Amway Thailand to become one of Amway’s top markets during his 23 years with the company. Always innovating, he explored new ways to connect with distributors and customers, in recent years using social media personally and professionally.

A major milestone, an incredible career and the success of many - definitely reasons to celebrate!

The results are in! We’re pleased to report that our Nutrilite brand ranks as the top-rated vitamin and supplement brand within the direct selling category in a consumer satisfaction survey by ConsumerLab.com.

More than 10,000 ConsumerLab.com subscribers participated in the survey, rating more than 1,500 brands.

Our Nutrilite brand continues to be a fan favorite around the world — also chosen by consumers as one of the top three health supplement brands in the AsiaOne People’s Choice Awards.

We appreciate the public votes of approval. Earning our customers’  loyalty is the best reward of all.

For the second year, Amway has been named the top water filtration company in the Asia Pacific region by Frost & Sullivan for the eSpring Water Purifier.

“Amway continuously looks for ways to better serve its customers, whether it is through education or constant innovation through research and development,” said Vidhi Yaduvanshi, a consultant for Frost & Sullivan’s Asia Pacific Environment & Building Technologies team. 

Frost and Sullivan called Amway an “industry leader in the region” in water treatment.

That “constant innovation” is the result of nearly three decades of research in water treatment and purification led by some of the industry’s top scientists. 

“Amway has engaged some of the world’s top research and development talent to develop innovative products that are relevant to people around the world, and we are dedicated every day to continue to improve these products,” said Roy Kuennen, Amway’s director of Durables Research and Development.