In 24 countries and from 26,000 people, Amway recently sought opinions on the attitudes, concerns and desires of would-be entrepreneurs.
Titled the 2013 Amway Global Entrepreneurship Report, the study provides an up-to-date view on self-employment potential and obstacles hindering entrepreneurial activities in Australia, Austria, Colombia, Czech Republic, Denmark, Finland, France, Germany, Great Britain, Greece, Hungary, Italy, Japan, Mexico, Netherlands, Poland, Portugal, Romania, Russia, Spain, Switzerland, Turkey, Ukraine and the United States.
The good news:
More than two-thirds of respondents (70%) have a positive attitude toward entrepreneurship, a 1% increase over 2012 data. Even more encouraging? Nearly half of them can imagine starting their own businesses.
Respondents from Denmark have the most positive attitude toward self-employment (89%). Finland follows with 87% and the Netherlands rounds out the top three most positive countries.
The rest of the story:
We found that 65% of would-be entrepreneurs were motivated by the desire to be independent. People want to control their time and their futures. They want to set their own hours, goals and priorities — be their own boss.
For years now, our study has shown that fear of failure is the biggest obstacle to becoming self-employed. The fear to fail has lead to the gap between the number of people who can imagine starting their own businesses and the number who actually go for it.
We believe it’s urgent to support the activation of potential entrepreneurs by jointly raising awareness, encouraging further debate and doing anything we can to negate fears.
Amway offers a unique business opportunity and we take seriously our responsibility to engage in the public discussion on entrepreneurship. The Amway Global Entrepreneurship Report is one way we do that. It provides decision-makers in the realm of politics, economics and education with real data to inform actions that encourage the foundation of new businesses.
People who start any kind of business quickly realize: There’s a lot of work to do, and they are in charge. On Day One, it becomes their turn to call the shots, decide how to use their time and set the goals and priorities.
Being in charge of the priorities is one of the things Vladimir and Elena Sidorov appreciate most about being Amway Business Owners.
Before they joined Amway Russia in 2005, the Sidorovs held many jobs in their small village in the Altai Mountain region of Siberia: producing snake venom, growing mushrooms, delivering coal, working in retail.
When he heard about Amway, Vladimir felt he’d discovered a business opportunity that plays to his entrepreneurial streak and preference for working independently. The couple embraced the responsibility of owning a business and the success they have enjoyed from their own hard work.
So what advice did they have for their son Ilya when he became an Amway distributor at age 19? “Stop thinking like an employee and start thinking like a leader,” Vladimir says.
That can be a daunting change for those used to having someone else control their time and activities. In direct selling, newcomers typically find help in that transition through training and mentoring by their leaders. However, it still takes discipline and the willingness to accept that rewards are commensurate with the effort they put in.
The Sidorovs find their work hours aren’t fixed, but they don’t mind. Through their business they spend a lot of time together and with other successful people.
You’re going to need a bigger plate if you want some of this ravioli.
At 29.28 meters long – more than 96 feet long – it’s the newest Guinness World Records™ entry for world’s longest ravioli. It was cooked up by Amway Russia in St. Petersburg on August 3, shattering the six-year-old previous record by more than five meters.
For perspective: 29 meters is the equivalent of 16 men lying head to toe.
It took 10 Amway Business Owners and journalists 90 minutes to roll out and stuff the colossal pasta. They worked under the leadership of iCook™ cookware expert Alexey Semenov and three professional chefs. The ravioli weighed 20 kilograms (more than 44 pounds).
The St. Petersburg event also included 100 Amway Business Owners and journalists vying for top honors for the best ravioli cooked in the iCook pasta set. Judges included TV anchor and culinary blogger Elena Usanova and Amway Russia leaders.
Guinness World Records is universally recognized as the authority on record-breaking achievement. Its mission is to inspire ordinary people to do extra-ordinary things. For Amway Russia, mission accomplished!
This year Amway Russia granted a total of $161,000 to the World Wildlife Fund to support 11 projects that protect endangered and water-dependent species such as muskrats.
Due to the loss of habitat and pollution, the muskrat population in Russia has declined rapidly.
Fewer than 100 muskrats live in the Khopyorskij Nature Center in the Voronezh region.
Amway distributors and employees recently volunteered to clean the wetlands surrounding the Khopyorskij Center, providing muskrats with a cleaner and healthier environment. They removed two truckloads of plastic fishnets left by poachers, as well as other non-degradable waste.
Taking care of the environment has been a priority for Amway since 1959 and Amway Russia is continuing that commitment today. In a few months, Amway Russia will coordinate volunteer clean-up events in several additional nature centers to help create safer and healthier habitats for other endangered species.
Amway Home products are top of the line, but don’t take our word for it. Check out a product demo and see for yourself.
To prove the effectiveness of our products, our Research and Development team creates product demos that compare our product performance to that of our competitors.
The Permanent Marker Demo, featuring our L.O.C. Kitchen Cleaner, is a favorite of the Home Care Product Development group. This demo shows a quick and simple solution to an everyday household problem – removing permanent marker from countertops and other surfaces.
Product demos are a powerful tool for our distributors to use in selling our products to customers. Russia and China reported that most distributors in those markets rate product demos as “important” or “very important” to their business. After the permanent marker demo was released in North America, we saw a significant increase in L.O.C. Kitchen Cleaner sales.
Three Amway leaders recently shared their experiences and tips on what helped make their markets successful. Responding quickly to the needs of a specific market is a common thread, but what that looks like in different markets is, well, different.
At Amway Russia, it meant quickly expanding the support network – stores and staff included – to provide distributors with products as their businesses grew exponentially when this market opened, general manager of Amway Russia Richard Stevens told The Voice of Russia.
For Amway Malaysia, where more than 60 percent of distributors are age 35 or younger, success required providing them with meaningful ways to interact with the company and its products, said Amway Malaysia’s Paul Yee in an interview with the radio station BFB 89.9. For example, Amway opened experience centers and stores so distributors could get the “touch and feel” experience they prefer.
Amway Vietnam has focused its efforts in educating the public, government officials and the media about the direct selling business model, which until recently was largely unknown in that country, general manager Kam Chiong told BaoMoi.com. The market also has provided continuous training to its distributors to ensure they have the best tools to successfully build their business.
Leveraging these differences supports active entrepreneurs and helps our businesses grow stronger together. How has innovative thinking helped your business transform?
Amway has been cited among Russia’s most charitable companies for years, but this month was named one of the top 10 corporate social responsibility (CSR) businesses in a ranking published by Vedomosti.
This year Amway moved up 20 spots to 6th on the list. The Vedomosti ranking is based on company size, corporate social responsibility budget and the effectiveness of the budget in meeting c ommunity needs.
Today in Moscow, Nutrilite scientist, Dr. Keith Randolph presented research results from two new studies at the US – Russia Scientific forum. The results demonstrate that overweight Russian adults have stress markers – biological indicators of stress – that may be linked to poor long-term health outcomes. Like their American counterparts, many Russian adults are exhibiting signs that suggest future poor heart health.
Every year Amway hosts press groups from around the world who visit our West Michigan headquarters and other U.S. facilities to learn more about our business opportunity and brands.
And during these press visits we allow a bit of time for our guests to explore our communities and meet our people.
For a group Amway Russia brought to Amway this week, part of the exploration included meeting with professional peers here in the U.S.
Yesterday we hosted a journalistic exchange between nine Russian journalists and representatives of three West Michigan media outlets - The Grand Rapids Press, WJRW Radio and WXMI Fox 17. The group discussed the shift from morning editions and evening newscasts to a 24/7 online news cycle and non-profit versus for-profit journalism.
And through their discussion, discovered how their work is different yet very much the same.
If a picture is worth a thousand words, then the value of the new Amway One by One Campaign for Children video is incalculable.
The video shows some of the faces of the 8 million children in 50 countries and territories who have been helped by One by One since 2003.
You’ll also see some of the Amway distributors and employees who have given 2.3 million hours to help kids live, learn, play and achieve. And learn about programs ranging from playrooms in Russian hospitals to a sensory tour that helps visually impaired students explore nature in Japan.
For more information on these and other programs, read our Corporate Citizenship Report to see how we’re helping children from Australia to Venezuela, and many points in between.
Disclaimer: The authors of these blogs are Amway employees. The opinions expressed here are not necessarily reviewed in advance by anyone but the individual author. These opinions do not necessarily reflect the view of Amway or any other person or company.