This year Amway Russia granted a total of $161,000 to the World Wildlife Fund to support 11 projects that protect endangered and water-dependent species such as muskrats.
Due to the loss of habitat and pollution, the muskrat population in Russia has declined rapidly.
Fewer than 100 muskrats live in the Khopyorskij Nature Center in the Voronezh region.
Amway distributors and employees recently volunteered to clean the wetlands surrounding the Khopyorskij Center, providing muskrats with a cleaner and healthier environment. They removed two truckloads of plastic fishnets left by poachers, as well as other non-degradable waste.
Taking care of the environment has been a priority for Amway since 1959 and Amway Russia is continuing that commitment today. In a few months, Amway Russia will coordinate volunteer clean-up events in several additional nature centers to help create safer and healthier habitats for other endangered species.
Amway Home products are top of the line, but don’t take our word for it. Check out a product demo and see for yourself.
To prove the effectiveness of our products, our Research and Development team creates product demos that compare our product performance to that of our competitors.
The Permanent Marker Demo, featuring our L.O.C. Kitchen Cleaner, is a favorite of the Home Care Product Development group. This demo shows a quick and simple solution to an everyday household problem – removing permanent marker from countertops and other surfaces.
Product demos are a powerful tool for our distributors to use in selling our products to customers. Russia and China reported that most distributors in those markets rate product demos as “important” or “very important” to their business. After the permanent marker demo was released in North America, we saw a significant increase in L.O.C. Kitchen Cleaner sales.
Three Amway leaders recently shared their experiences and tips on what helped make their markets successful. Responding quickly to the needs of a specific market is a common thread, but what that looks like in different markets is, well, different.
At Amway Russia, it meant quickly expanding the support network – stores and staff included – to provide distributors with products as their businesses grew exponentially when this market opened, general manager of Amway Russia Richard Stevens told The Voice of Russia.
For Amway Malaysia, where more than 60 percent of distributors are age 35 or younger, success required providing them with meaningful ways to interact with the company and its products, said Amway Malaysia’s Paul Yee in an interview with the radio station BFB 89.9. For example, Amway opened experience centers and stores so distributors could get the “touch and feel” experience they prefer.
Amway Vietnam has focused its efforts in educating the public, government officials and the media about the direct selling business model, which until recently was largely unknown in that country, general manager Kam Chiong told BaoMoi.com. The market also has provided continuous training to its distributors to ensure they have the best tools to successfully build their business.
Leveraging these differences supports active entrepreneurs and helps our businesses grow stronger together. How has innovative thinking helped your business transform?
Amway has been cited among Russia’s most charitable companies for years, but this month was named one of the top 10 corporate social responsibility (CSR) businesses in a ranking published by Vedomosti.
This year Amway moved up 20 spots to 6th on the list. The Vedomosti ranking is based on company size, corporate social responsibility budget and the effectiveness of the budget in meeting c ommunity needs.
Today in Moscow, Nutrilite scientist, Dr. Keith Randolph presented research results from two new studies at the US – Russia Scientific forum. The results demonstrate that overweight Russian adults have stress markers – biological indicators of stress – that may be linked to poor long-term health outcomes. Like their American counterparts, many Russian adults are exhibiting signs that suggest future poor heart health.
Every year Amway hosts press groups from around the world who visit our West Michigan headquarters and other U.S. facilities to learn more about our business opportunity and brands.
And during these press visits we allow a bit of time for our guests to explore our communities and meet our people.
For a group Amway Russia brought to Amway this week, part of the exploration included meeting with professional peers here in the U.S.
Yesterday we hosted a journalistic exchange between nine Russian journalists and representatives of three West Michigan media outlets - The Grand Rapids Press, WJRW Radio and WXMI Fox 17. The group discussed the shift from morning editions and evening newscasts to a 24/7 online news cycle and non-profit versus for-profit journalism.
And through their discussion, discovered how their work is different yet very much the same.
If a picture is worth a thousand words, then the value of the new Amway One by One Campaign for Children video is incalculable.
The video shows some of the faces of the 8 million children in 50 countries and territories who have been helped by One by One since 2003.
You’ll also see some of the Amway distributors and employees who have given 2.3 million hours to help kids live, learn, play and achieve. And learn about programs ranging from playrooms in Russian hospitals to a sensory tour that helps visually impaired students explore nature in Japan.
For more information on these and other programs, read our Corporate Citizenship Report to see how we’re helping children from Australia to Venezuela, and many points in between.
A study conducted by Amway in 16 cities throughout Russia showed that more than 60 percent of respondents are immensely concerned about environmental issues caused by non-biodegradable products.
That’s just one of many reasons Amway Russia supports an initiative called “500 Waste Collection Actions in One Day,” through an organization called Musora. Bolshe. Net, which translates to ”No. More. Waste.” The organization is part of the larger, global Clean Up the World movement.
On May 15, 2011, Musora. Bolshe. Net set out – with 9,000 volunteers throughout Russia – to clean up parks, gardens and other public areas. Amway provided special gloves; garbage bags; LOC mini wipes; other Amway Home products; and most importantly, 470 distributor and employee volunteers.
By the end of the day, more than 160 tons of waste was collected and cities like Moscow, Samara, Novosibirsk, Ekaterinburg, Irkutsk and many others were cleaner. Musora. Bolshe. Net is an ambitious initiative, and 500 is just the beginning.
That’s why we’ve built Amway Voices, a content aggregator that will bring blog posts from our World Headquarters, Australia, Italy, Canada, United States, Korea, Russia, Germany, Taiwan and more into one place. It’s also where you’ll find our global Facebook posts, Twitter updates and the photographs we post to Flickr.
It’s a collection of voices that we simply couldn’t leave sitting on separate shelves.
You certainly don’t expect to find Amway in coverage of international espionage. But Amway was part of the story because we’re among the U.S. brands that are thriving in Russia. The Times called Amway ”that touchstone of American living-room marketing” and cited sales of our Nutrilite vitamin and mineral supplements being up 34 percent in Russia despite the economy.
Because Amway operates in so many markets and offers products in dozens of categories, it’s not surprising that we find our way into all sorts of news stories.
Where you least expect to find us, often, there we are!
Disclaimer: The authors of these blogs are Amway employees. The opinions expressed here are not necessarily reviewed in advance by anyone but the individual author. These opinions do not necessarily reflect the view of Amway or any other person or company.