Mar.26
2014

Kazakhstan kickoff

Here are some fun facts about Kazakhstan: It’s the world’s largest landlocked country by land area. Its territory of 2,727,300 square kilometres (1,053,000 sq. mi.) is larger than Western Europe. And it’s the newest place where people can buy Amway products.

Last week, Kazakhstan became Amway’s newest market, joining the more than 100 countries and territories where we already operate.

Amway Kazakhstan is the company’s first official presence in Central Asia and is headquartered in Almaty, the country’s largest city.

Amway Kazakhstan offers the same brands and products as Amway Russia, its neighbor to the north.

We are excited to offer the Amway Business Opportunity to our new friends in Kazakhstan, as they carry out our mission of helping people live better lives.

— Written by Austin Langlois

Mar.24
2014

Fuzz buster

The amazing scientists in the Amway laundry care lab love inspiration, and when they hear from Amway Business Owners about a particular laundry challenge, they get inspired.

Take, for example, the challenge of keeping black and dark-colored cotton clothing looking vibrant and new, wear after wear. Machine-washing cottons causes fuzzing, pilling and dye transfer that can make these items look faded and old long before their time.

The R&D team began looking for ways to help consumers extend the appearance of their newer dark cotton items in one economical and easy-to-use laundry solution.

The team developed a detergent technology that preserves the appearance of dark cottons, and even improves the appearance of many dark cotton items that look faded from previous washings in other detergents.

The technology is used in SA8 Black Concentrated Liquid Laundry Detergent with Bioquest formula exclusively from the Amway Home brand. It is now available in China, Hong Kong and Taiwan, and is expected to be available in Japan and Europe later this year.

When our laundry products help consumers wear their clothing longer, families save money–and it helps slow the flow of these items into the waste stream. That’s a double win! Read more about the product at Amway Startup.

Mar.21
2014

How we did it

There’s no better way to learn than from someone who’s been there and done that.

That’s the thinking behind the Harvard Business Review’s (HBR) “How I Did It” column, which gives CEOs a platform to share how they tackled a challenge and what other companies can learn from their experience.

Last year Amway President Doug DeVos penned a piece for the column about how Amway reinvented itself in China to not just survive, but thrive.  Doug detailed four key lessons – understand the market, stay true to your mission, build strong, trusting relationships and take a long-term view – that helped Amway become the industry leader in China.

Doug’s contribution was recently selected as one of the best of these columns by the editors of HBR and included in a new book, “How I Did It: Lessons from the Front Lines of Business.”

The book also includes lessons by the leaders of General Electric, Google, Prada, Zappos and other admired companies.

“How I Did It” is available now at bookstores, online and through Harvard Business Publishing.

Mar.19
2014

Constant celebration

The U.S. Small Business Administration has declared that March is national Start a Business Month.

At Amway, every month is start a business month, whether in the U.S. or around the world! In fact, every day, we equip new entrepreneurs with the mentorship, confidence, products and training they need to own and run a business.

In the video below,  Amway Chairman Steve Van Andel said, “We’ve never lost sight of our belief in entrepreneurs.  They have been the essential . . . driving force of our business for over 50 years.”

“Entrepreneurs fuel our success, as well as the economies of communities around the world,” added Amway President Doug DeVos. “Today, the spirit of entrepreneurism is alive and well.”

The findings of the 2013 Amway Global Entrepreneurship Report – which measured the dynamics of entrepreneurism among 26,000 people in 24 countries – reinforces these statements.

In 2014, Amway will continue to study the entrepreneurial landscape, looking at what helps and holds people back from bringing their entrepreneurial ideas to life.

We’ll also be adding 13 new countries to our study this year, including India, Korea, China, Brazil, South Africa and Norway. A total of 37 countries will be surveyed, and the release of our results will coincide with Global Entrepreneurship Week in November of this year. (Check out this great video of coverage from last year’s release of the report.)

Until then, follow us on Twitter or Facebook to join the conversation about the role that Amway, and the entire direct selling industry, plays in building and fostering the entrepreneurial spirit around the world. Search for #AGER to find posts specifically about the Amway Global Entrepreneurship Report.


YouTube Direkt

Mar.17
2014

Scientific excellence

Researchdevelopmenttesting – the power of science is a key ingredient in the success of Amway.

That’s why we launched AmwayScientificExcellence.com, a site that details the work of our talented professionals, including 900 scientists, engineers and technical specialists.

They are the fuel behind our products. And they are the fuel behind our innovation, which is visible in the more than 1,000 patents held by the organization. It is prominent in the partnerships established by our open innovation scouts, and it is proof positive that the company’s products perform under the most stringent conditions.

All that combined makes for a robust function of scientific excellence that arms our global distributor base with quality, top-line products that are in demand in more than 100 countries and territories.

So check out our new site and see some of the stories of the people who help advance the organization and its products every single day.

Mar.13
2014

Sleep more, live better

Feel like napping? Maybe you should! Restful sleep is a wondrous thing.

It’s a pillar of optimal health. And it’s so important to our well being that the World Association of Sleep Medicine declared a World Sleep Day on March 14, 2014, to encourage all of us to get more hours of deep, uninterrupted sleep.

Millions of people think skimping on sleep for work, chores, entertainment or social activities is a virtue. If that sounds like you, Amway scientists have five great reasons to give yourself permission to get more sleep:

  1. Beauty sleep: Dark circles, baggy eyes and wrinkles are less noticeable when you get enough sleep. After even one good night’s sleep you’ll look brighter, healthier and more alert. And, overnight is a great time to help your skin renew itself.
  2. Weight control: Successful weight loss is closely linked to sleep. Getting adequate sleep helps regulate appetite and metabolism, which can make a big difference in how well diet and exercise work in helping you lose or maintain weight. (See #3)
  3. Healthy metabolism: When you’re tired, it’s harder to resist drinking alcohol and eating just before going to bed. Alcohol and eating late both negatively affect metabolism, which makes weight control more difficult – and, in turn, can disrupt sleep.
  4. Sharper thinking: Alertness, energy, concentration, mood and the quality of our performance at job or school are all linked directly to getting enough sleep. Experts say getting enough rest helps you avoid mistakes – and even car accidents.
  5. Resist illness: Adequate sleep can strengthen your immune system, helping you stay healthier and heal more quickly from injury and illness.

Need a little help falling or staying asleep? Try making your bedroom more sleep-friendly with fresh-smelling bedding and clean, irritant-free air. And for those occasional nights when that’s just not enough, try a safe, natural solution like NUTRILITE Valerian and Hops.

Now, back to that nap…

Mar.12
2014

Twist and click

ARTISTRY introduces Signature Color Lipstick exclusively from Amway. Four years in the making, the 18 classic and eight sheer shades deliver color as it was meant to be — luxurious, indulgent and ravishing.

It’s also innovative. The package’s “twist-and-click” technology was invented, patented and engineered by Catherine Ehrenberger, vice president of research and development at Amway.

“It’s a revolutionary Artistry invention,” Ehrenberger says. “This exclusive system opens and closes the tube in the most ingenious way.”

Simply twist the tube to unlock it and release the lipstick bullet. Once desired application is achieved, a small click of the tube will return the lipstick to its resting position, locking it into place.

The lipstick was also formulated from a translucent base, helping the color remain true. That means what’s seen in the bullet is what’s seen on the lips. Plus, it resists feathering and bleeding. 

Signature Color Lipstick began its global rollout in February.

Mar.10
2014

The Allure of Rick DiCecca

As the global makeup artist for ARTISTRY, the prestige beauty brand of Amway, Rick DiCecca does more than simply tell people how to put on eyeshadow.

He combines his technical expertise, his deep product knowledge and his intrinsic love for the craft to help guide product development. He also helps educate and engage Amway Business Owners to build interest and excitement around ARTISTRY color cosmetics and skincare products.

A master of what he calls “real beauty,” Rick is steadfast in his belief that makeup has the power to transform and that every woman owns the power to be beautiful.

Even though he’s worked with supermodels and Hollywood stars, Rick has earned a reputation as an accessible, empathetic artist who understands the needs of real women.

“The one piece of advice that I carry with me always, I received early in my career from a model friend. She said, ‘You will learn something from everyone who sits in your chair.’ And I truly have,” he said.

Learn more about Rick, the big names he’s worked with, where he finds his inspiration and his simple secret of timeless beauty in this great feature story at Amway Startup.

Mar.07
2014

The concern, the cure

Melissophobia is the fear of bees; blennophobia is the fear of slime; and chorophobia is the fear of dancing. In fact, from A to Z, clinical names for numerous fears exist.

In the 2010-2012 editions of Amway’s Entrepreneurship Report, the “fear of failure” was consistently among the highest obstacles to becoming self-employed. We believe this fear leads to a high gap between people who can imagine starting their own business and those who actually do.

So in our 2013 report, we took a closer look. We wanted to know: Did the fear exist because people did not believe in their abilities, their networks and ideas? Or because they did not feel supported by their environment?

Among the polled countries worldwide, 41 percent of respondents feared “financial burdens up to bankruptcy.” For 31 percent, “the economic crisis” turned out to be a considerable obstacle (even truer in the European Union). Non-financial fears included disappointing one’s family, loss of reputation, and and not being unable to handle the high level of responsibility.

The percentage of respondents who are fearful of starting an enterprise is represented below for six of the 24 countries studied.

These fears may not have clinical names, but at Amway we seek to “treat” them with a business model that is low-risk, low-cost and has built-in mentorship and support. And fear not, if it doesn’t meet a person’s expectations, it has a money-back guarantee.

Mar.03
2014

Believe!

Nearly 40 years ago, Rich DeVos had a message for the world – “Believe!”

In his first book, a 173-page narrative co-authored with Charles Paul Conn, the Amway co-founder sought to empower a world of individuals to meet their unlimited potential.

“I believe that one of the most powerful forces in the world is the will of people who believe in themselves, who dare to aim high, to go confidently after the things they want from life,” DeVos said in the book’s first chapter.

That message of potential and the desire to empower individuals remains the driving force of Amway today.

“I always heard Dad tell people: You can do it. You have potential. You can achieve whatever you set your mind to doing,” Amway President Doug DeVos recently told an audience near Amway World Headquarters.  “It’s all about the potential of the people.”

Perhaps the Amway co-founder summed it up best on page 22 of “Believe!”

“’I can.’  It is a powerful sentence,” he wrote.  “It works.  People can do what they believe they can do.”

DeVos is still writing. On April 1 his fifth book, titled “Simply Rich,” will be released.  It’s a memoir of the major events of his remarkable life.  It will be available at major booksellers, and can be preordered through Amazon, BN.com and Simon and Schuster.