They are the fuel behind our products. And they are the fuel behind our innovation, which is visible in the more than 1,000 patents held by the organization. It is prominent in the partnerships established by our open innovation scouts, and it is proof positive that the company’s products perform under the most stringent conditions.
All that combined makes for a robust function of scientific excellence that arms our global distributor base with quality, top-line products that are in demand in more than 100 countries and territories.
So check out our new site and see some of the stories of the people who help advance the organization and its products every single day.
It’s also innovative. The package’s “twist-and-click” technology was invented, patented and engineered by Catherine Ehrenberger, vice president of research and development at Amway.
“It’s a revolutionary Artistry invention,” Ehrenberger says. “This exclusive system opens and closes the tube in the most ingenious way.”
Simply twist the tube to unlock it and release the lipstick bullet. Once desired application is achieved, a small click of the tube will return the lipstick to its resting position, locking it into place.
The lipstick was also formulated from a translucent base, helping the color remain true. That means what’s seen in the bullet is what’s seen on the lips. Plus, it resists feathering and bleeding.
Signature Color Lipstick began its global rollout in February.
In his first book, a 173-page narrative co-authored with Charles Paul Conn, the Amway co-founder sought to empower a world of individuals to meet their unlimited potential.
“I believe that one of the most powerful forces in the world is the will of people who believe in themselves, who dare to aim high, to go confidently after the things they want from life,” DeVos said in the book’s first chapter.
That message of potential and the desire to empower individuals remains the driving force of Amway today.
“I always heard Dad tell people: You can do it. You have potential. You can achieve whatever you set your mind to doing,” Amway President Doug DeVos recently told an audience near Amway World Headquarters. “It’s all about the potential of the people.”
Perhaps the Amway co-founder summed it up best on page 22 of “Believe!”
“’I can.’ It is a powerful sentence,” he wrote. “It works. People can do what they believe they can do.”
DeVos is still writing. On April 1 his fifth book, titled “Simply Rich,” will be released. It’s a memoir of the major events of his remarkable life. It will be available at major booksellers, and can be preordered through Amazon, BN.com and Simon and Schuster.
On a daily basis, more than 900 Amway scientists, engineers and technical professionals are responding to market demands by devising products that closely fit an infinite variety of customer needs and desires. Their accomplishments are truly amazing.
The company’s Research & Development Distinguished Scientific Leadership Society is built to acknowledge individuals within this group, people with a longstanding record of scientific and technical excellence during their Amway career.
It is the R&D division’s highest level of technical recognition. Earlier this month three new members were inducted:
Donald J. Pusateri — Don has been involved with more than 70 plant concentrates and dehydrates featured in Nutrilite™ products today. His technical excellence has resulted in 35 patents, six publications and multiple Amway awards.
Ron J. Sharpe — Ron has brought many high-performing, new technologies to Amway as an Open Innovation Scientist, filling the beauty pipeline with discoveries that help to fuel ARTISTRY™ Intensives Skincare Renewing Peel and Youth Xtend. Ron is recognized as an industry expert in Open Innovation and has seven publications, four patents and multiple industry and Amway awards.
The three inductees join four others who were recognized last year to make up the society’s seven-person membership. Thanks to the work of these individuals and their colleagues, Amway R&D continues to use the power of science to help people live better lives. Congratulations to the inductees!
Imagine you’re sitting under the giant pepper tree in Lakeview, California, (shown here in our 80th anniversary logo) with Nutrilite founder and visionary Carl Rehnborg.
As employees, distributors and visitors often did, it was the place to find Carl; to read, talk and discuss the important topics of the day.
Our 80th year of Nutrilite certainly deserves the center of our attention. With many plans in the works, we’re reflecting on our roots, saluting eight decades of amazing growth and focused on our future.
Through his groundbreaking scientific work, Carl was a pioneer in nutrition research. A keen observer, he discovered and unlocked the power of plant-based nutrients, now called phytonutrients. His introduction of Double X, likely the first multivitamin/multimineral supplement marketed in North America, is still our flagship product.
What’s next? There’s so much more. We’re building on new inspirations, meeting product demand with new farms and facilities, and leveraging new research and products for the future – all to drive scientific discovery, to unlock the power of phytonutrients and to help people achieve optimal health.
And this year we celebrate all that with special events across the world. We’ll tell you about them here and on Facebook and Twitter. You can search for all our anniversary coverage by using the hashtag #nutrilite80. We look forward to sharing our celebration with you all year long.
For some Amway scientists, their “lab” might be a farm in Asia, the halls of academia, fjords in Norway, a trade show in France or a TED talk in New York.
It’s all about Open Innovation, a non-traditional approach to new product development that has been used at Amway since 2005. It’s built around the idea that new technologies can come from beyond the four walls of a laboratory.
Our Open Innovations team canvasses the planet for what team leader David Groh calls “the game-changers” – things like plants, proteins and prototypes with the potential to transform existing Amway products … or trigger completely new ones.
“We find some pretty amazing technologies out there,” Groh says. “But the bottom line is whatever we bring home and pitch as ‘product potential’ must meet the needs of our customers.”
Crescendo is defined, especially in music, as a gradual and continuous increase in volume. This name was adopted as the title for the new ARTISTRY package design to signify the grace and height of the upward-slanted caps.
“YOUTH XTEND is the first product line to launch in signature Crescendo packaging,” said Maud Pansing, vice president global beauty. “It underscores the ARTISTRY brand’s ‘Forward Beauty’ positioning and commitment to the most advanced research and technology yielding clinically tested results.”
You may be familar with Satinique, as it has been part of the Amway brand porfolio since 1963. But now, there’s a new Satinique in town.
Making its fall 2013 debut, we’ve revamped and reformulated this complete collection of haircare, treatment and styling products featuring patented technology and botanicals with proven results that make bad hair days a thing of the past.
The key to Satinique lies with its patented Enerjuve technology. Developed by Amway scientists, Enerjuve is a positively charged complex of strengthening lipids, creatine and smoothing 18-MEA (amino acids). The Enerjuve positive charge counteracts hair’s naturally negative charge. The results are quite literally, a new movement in hair.
“Amway’s deep commitment to scientific innovation elevates Satinique to be among the best haircare brands on the market,” explains Maud Pansing, vice president global beauty. “We’ve raised the bar in the category with technology and performance in the formulations that truly make a diffrence to the health of hair – inside and out.”
Complete with custom fragrances and color-coded packaging, Satinique is poised to unleash the power of hair.
Disclaimer: The authors of these blogs are Amway employees. The opinions expressed here are not necessarily reviewed in advance by anyone but the individual author. These opinions do not necessarily reflect the view of Amway or any other person or company.