Editor’s Note: This post was originally published on the Interns Expose Amway blog.
As an intern at any company, an important part of the internship is asking questions and absorbing as much information as possible. One thing I’ve learned at Amway is that people are more than happy to answer your questions and encourage you to ask away.
One goal of my internship is learning how to work with different media outlets. As a recent grad and young public relations professional, it’s necessary for me to increase my understanding on how to interact and make connections with journalists, bloggers and reporters. While I learned from my professors and had a little bit of experience prior, I want to learn the tips, tricks and correct ways of approaching, talking and following up with the media.
On Monday, I got the perfect chance to learn from, ask questions and observe my mentor, Katie, at a recent Amway-sponsored event - United States Golf Association Junior Amateur Championship. Referencing one of Esther’s posts where she wrote about her experience at the event, the golf championship involves 156 young golfers from around the country competing for the winning title.
In the (very, very early) morning Katie and I met with a local sports radio station where she secured two speakers from Amway. In the afternoon, I met a journalist and reporter from local news outlets. The next day, Katie secured an interview about Amway employees volunteering at the event for a local news station story. Very neat, right? I thought so, and wanted to know how it all came together. I asked Katie questions like, “how did you arranged an interview if you hadn’t planned on it prior to the event?” and “how do you approach a reporter with a story idea and not sound too overbearing?”
The answers in a nutshell: It really depends on the situation. Be friendly, helpful and look for relevant stories reporters would be interested in. It also helps to get your name and face out there.
It was a wonderful learning experience that brought me closer to understanding how to work with the media. And not to mention, I got watch a little golf on the side.
I’m not the “but why” person (although I may have been when I was little), but I definitely believe in the power of asking questions.





