A Day to Celebrate in Malaysia

Jul 23, 2014

The first Rumah Tunas Harapan foster home (translates to Seeds of Hope Home) was built by Amway in the 1980s. It is made up of six houses in Kuala Selangor, Malaysia, and originally cost more than RM 500,000 (approximately $158,000 USD).

Since it began providing services to children, Amway and local Amway Business Owners have been making donations, delivering products and providing home appliances. They also regularly conduct “Cheer Visits” and recently began hosting Saturday Shows every month.

The Chief Secretary of the Ministry for Women, Family and Community Development recently led a ceremony to celebrate this long-term partnership and present Amway with a plaque to recognize its commitment.

These colorful photos tell the story of joy and friendship.

Thanks to Russell Tan for sharing this story. You can view the full photo album on our Facebook page.

Fighting Global Childhood Malnutrition in Europe

Jul 18, 2014

Amway Business Owners and staff are joining Raise Your Hand events around the world to help fight global childhood malnutrition with the Nutrilite Power of 5 campaign.

We just received an update from Europe, where more than 12,000 handprints have been collected!

Here are a few photos from these events.






Thanks to Sarah Wellner from Puchheim, Germany,  for sharing these stories.

Puppy Dog Eyes – For the Blind

Jul 17, 2014

Imagine losing your sight.

How would you get to work? Catch up with friends? Pick your kids up from school?

Everyday activities like crossing a road or driving a car are taken for granted by many New Zealanders. Yet for more than 11,000 who are blind or have low vision, simple can be a real challenge.

That’s why Amway staff in New Zealand pulled out their rolling pins and put on their aprons to bake delicious Red Puppy Bikkies to help raise funds for the Blind Foundation to support local guide dogs.

Guide dogs help visually impaired people maintain their independence by moving around hazards, negotiating traffic, visiting the supermarket or riding a bus.

With funds raised from the Red Puppy Bikkies, cute little puppies go through two years of rigorous training.

Once they graduate as guide dogs there is not much these little furry friends can’t do … and not nearly as much standing in the way of people reaching their potential, regardless of their ability to see.

Thanks to Alison Hush and Antonia Krunes for sharing this story.

Creating Skills for Skills-Based Volunteering

Jul 14, 2014

Recently, LinkedIn launched a Volunteer Marketplace where nonprofit organizations can list skills-based volunteer jobs, responding to a growing interest in offering more focused volunteering.

But what about people who may not be confident in their skills? Where do they start?

In South Korea, Amway is taking an innovative approach to skills-based volunteering. It is not only supporting skills-based volunteering, it is actually creating the skills for its volunteers.

For the past 11 years, the Amway Hope Vitamin Program has mobilized volunteers across South Korea, lending their help to orphanages, senior citizen homes, centers for children with disabilities and more – logging more than 36,000 hours.

Amway leaders recently began to seek greater innovation from its giving and volunteer programs. Last year, it launched the Thinking Green Frog Project, which joins academic, nonprofit, government and corporate partners to teach creative thinking skills to at-risk students.

This year, Amway Korea launched a Talent Donation Program to teach skills that can then be used to benefit nonprofit partners.

The first offering? It was magic.

Amway volunteers who wanted to learn a new skill signed up for on-site classes from local magicians, invited by Amway leaders. Their aim was to learn how to perform for children from local child welfare foster homes.

In May, they took the stage in May at the Samjeon Welfare Center in Songpa-gu, Seoul, one of many longtime child welfare centers that Amway has partnered with over the  years.

They pulled a stick out of the air! They turned a flame into a rose! They surprised and delighted!

Employee Bang Yu-Ri said afterward that the performance helped facilitate the volunteer experience, on and off the stage. “It was more meaningful for me to join the volunteer activity by learning how to play magic. I wanted to deliver pleasure and hope to children at the welfare center, and it was rewarding to see smiling children.”

Amway volunteers plan to incorporate magic shows into other existing programs where they care for the elderly, visit low-income residents and organize soccer programs for marginalized students.

Amway will offer other classes to continue to diversify the skills of its employees, and they hope to eventually expand the program to Amway Business Owners around the country.

So after 11 years of volunteer service, there are still opportunities for new ideas, new approaches, and new skills for those who are always looking for ways to help improve the lives of others.

Thanks to Hyojin Jeong, Yong-Bom Lee and Sang-Doo Kim for sharing this story.

Book Proceeds Donated to Fight Malnutrition

Jul 10, 2014

The Nutrilite Story has been re-released by Dr. Sam Rehnborg, son of the founder of Nutrilite.

It is currently for sale as an eBook in English, and will be translated into other languages soon.

The best news is that all proceeds from the sale will be donated to the Nutrilite Power of 5 program, to help fight childhood malnutrition globally.

The eBook is released with new material in honor of the 80th anniversary of Nutrilite. It sells for $9.99 USD from online vendors globally, including store.Vook.com, Amazon, Apple, Barnes & Noble, Kobo, Samsung, Google Play and Baker & Taylor.

Please consider purchasing a copy … a great story for a great cause!

Event Raises 1 Million for US Dream Academy

Jul 08, 2014

The US Dream Academy celebrated its Power of a Dream Gala on June 11 in Washington, DC, presented by Amway with strong support from some of the top Amway Independent Business Owners in the world.

The event generates funds for US Dream Academy Learning Centers in eight high-risk neighborhoods across the country that serve more than 7,500 students – many from the local Center attended the event and performed on stage.

The US Dream Academy mission is to empower children who are at risk of incarceration. Volunteers and staff work to maximize the students’ potential by providing them with academic, social and values enrichment through supportive mentoring and the use of technology.

Each year the Power of a Dream Gala attracts the support of Hollywood celebrities, political figures, corporate executives, community leaders, and VIP’s to invest in and raise awareness for those children in need.

At the event, the President’s Award was given to BWW Charities, a foundation created by Amway IBOs Bill and Peggy Britt through their Britt Worldwide organization.

Other Amway Independent Business Owners were major contributors to the event, including MarkerMan, IBOAI, Greg and Jacquie Francis, as well as Amway Chief Marketing Officer Candace Matthews, who also serves on the US Dream Academy board of directors.

At the end of the evening, US Dream Academy founder Whitley Phipps announced that the event raised more than 1 million dollars.

It is rare to get this much cross-sector support for a single organization. But the US Dream Academy is something special, with a mission and proven impact that compels supporters to take notice. We are happy to be a part of this powerful Dream movement among our youth.

Thanks to Marsha Champion for sharing this story. Read more at AchieveMagazine.com or view our Image Gallery from the event.

Five Reasons to Boost Volunteering

Jul 03, 2014

We tell many great volunteer stories on this blog. So why the importance on volunteering?

In the US, where volunteering actually saw a dip last year, thousands of people gathered in Atlanta recently to find ways to scale up cross-sector volunteering at the Points of Light Conference on Volunteering and Service.

The star power was blinding. Neil Bush and Chelsea Clinton served as spokespeople and moderators to boost discussions around volunteering. Filmmaker Tyler Perry, Actress Mira Sorvino and Quarterback Drew Brees used their influence to inspire and introduce compelling causes. Civil rights leaders who marched and suffered with Martin Luther King Jr. shared their thoughts on the need for this generation to coalesce around a vision to change the world.

The conference was followed by intense two day meetings of corporate social responsibility leaders from the IAVE Global Corporate Volunteer Council. We shared learnings and feedback with each other, all on the road to leveraging each of our company’s people power to improve communities at the local and global level.

Boiling down all of the discussions, following are five key insights on the direction of volunteering.


The United Nations is focused on the next phase of post-2015 Millennium Development Goals. The United Nations Volunteers makes a strong case that volunteerism as a key tool to support development work. UNV is working to mobilize the private sector and advocating the inclusion of volunteering in discussions of new Sustainable Development Goals.


The CEO-elect of UPS made a pledge on behalf of its 300,000 employees. They will attempt to generate 20 million volunteer hours by the year 2020. Amway has reached the mark of 1 million volunteer hours in a single year, as have a few other companies. Recent research by LBG Associates is working to identify the challenges and solutions to accommodate a wave of company volunteer programs going global for the first time.


A 2014 study from Deloitte revealed that millennials want to work for organizations that foster innovative thinking, develop their skills, and make a positive contribution to society. And new CEB research announced at the conference by the Points of Light Institute showed that employees who volunteer are 8% more engaged than their peers. Higher engagement means improved employee productivity and reduced costs of employee turnover. In fact, for the companies surveyed, by improving employee volunteer rates from 36% to 75%, they demonstrated a $14 million return for every 10,000 employees.


More than 500 companies have joined a new initiative in partnership with the White House called A Billion + Change. It aims to boost the amount of pro bono and skills-based volunteer service in the United Sates. Already, they have garnered 2 billion hours in pledges, and hope to reach 5 billion by 2015. This initiative is a response to a growing trend of focus in volunteerism to fill gaps in the nonprofit sector by lending the time and expertise of professionals. From nonprofit board service to free consulting, volunteers are seeking new ways to burnish their skills and use their expertise and leadership outside the office.


Corporations are not the sole leaders of the conversation around volunteering – neither are nonprofit organizations, neither is the public sector. It will take ALL sectors working together to improve the world and address critical needs. Groups like the UN Volunteers and the International Association for Volunteer Effort are serving as conveners. And new organizations like Catchafire and Good Deeds Day are connecting and mobilizing. New frameworks of thinking like the Shared Value Initiative are making us smarter about how we approach critical issues. And innovations in online volunteering, crowd funding and microvolunteering are looking to serve a new market of needs to grow volunteerism.

The world will continue to be faced with challenges, but also opportunities to create. As civil rights crusader Reverend C.T. Vivian said to a crowd of 5,000 people, “The world will never be good enough for the next generation … you have to make the world you want.”

Mapping the Power of 5

Jul 02, 2014

The Nutrilite Power of 5 Campaign is underway – a strong lunch during the Nutrilite 80th anniversary year.

You can share your involvement using our hashtag:


If you use the hashtag on a post in Instagram® and tag the location, you will be part of a map showing images from around the world.

We have already launched events in the US, India, Europe, Russia and South Korea. You can learn more about this campaign to fight global childhood malnutrition at Nutrilite.com/littlebits.

Note: To ensure your photo appears on the Instagram map, you need to use the #powerof5 hashtag in the image description, tag your location and make sure your preferences are set to public.

Another Award in India

Jun 30, 2014

The Amway Opportunity Foundation in India has been recognized with the 1st Pt. Madan Mohan Malaviya Award for Best CSR Practices in Education. It was presented by the CSR Times in an effort to elevate the focus on education countrwide.

The award ceremony was held on June 6 in Delhi, with the recognition bestowed by the Honorable Justice M.S.A. Siddiqui, Chairman of the National Commission for Minority Educational Institutions.

We thank all of our employees, Amway Business Owners and partners for their commitment to improve education for the visually impaired in India.

A Special Lunch in China

Jun 27, 2014

Mung Yue-Yun has not seen her child in almost 4 years. It’s been 3 years for Li Ming-Hong and 8 years for Wang Yan.

In China, 60 million children are left behind in rural villages, while their parents go to the big cities to find work. While the parents send money home, it is often too costly to return themselves.

Amway recently arranged for some parents to return home to see their children, and captured their experiences in this short film. It has been viewed more than a million times across China, and we are now sharing it with the rest of the world.

Amway and its partners in China support children of migrant families in rural areas by ensuring that schools are equipped to provide nutritious meals. We also work in urban areas, making sure under-resourced schools have the tools and volunteer support they need.

Change is happening in China. In light of the big economic shifts, it is important to notice the impact on individual lives, and to do what we can to help.

Thank you to Frances Yu, Paula Peng and Rowley Luo for sharing these touching stories with us.