Global Corporate Philanthropy Report – World Federation of Direct Selling Associations

Nov 12, 2009

The World Federation of Direct Selling Associations (WFDSA) where Amway President Doug DeVos currently serves as Vice Chairman, has published its second comprehensive survey of the direct selling industry corporate philanthropy activities on a global scale.

The corporate philanthropy report was unveiled at the WFDSA CEO Council meeting on September 30, 2009 in New York, New York. Simple, direct and concise, the report is based upon input from 71 companies worldwide.

Titled “Global Philanthropy Report of the Direct Selling Industry” the 23-page report reveals how companies and direct sellers give back to communities and people around the globe including the origins of our giving, how we give, what we give, and who benefits from our giving. Key findings of the report include two in five companies (38%) started philanthropy activities when the company was founded and many of these activities reflect the values of the founders. Member companies of WFDSA reported global corporate contributions of US $336 million to charitable causes in 2008.

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