Category “Philippines”

11 Hours: A New Amway Achievement Level

Thursday, 29 May, 2014

Clean the floors. Stack the books. Serve the meals. Paint the walls.

It all adds up.

Amway Philippines kicked off a new program designed to incentivize even more volunteer involvement with partners across the country.

It started in May, where Amway Business Owners and staff helped out at seven schools nearby our Amway Distribution Centers.

Local ABOs, company leaders and community members all pitched in to create celebrations and organize worksites for volunteers.

Volunteers who gave three hours earned a special pin. Those that reached the goal of 11 hours received a commemorative polo shirt.

And those that participate in three events throughout the year will receive a discount voucher for Amway products.

It all honors 11 years of the Amway One by One campaign in the Philippines, and it culminates on November 20, the date of last year’s Amway Universal Children’s Day.

In its kickoff week, the 11 Hours Project and Cleanup Drive for Amway Partner Schools engaged more than 70 people, contributing 500 volunteer hours.

Next up will be the Storytelling Caravan, held each month in schools to elevate the student’s excitement around reading, with a focus on increased literacy skills.

We are excited to celebrate the year of 11!

Thanks to Michelle Ochoa for sharing this story.

When we all work together

Wednesday, 27 November, 2013

As a global organization, we are no strangers to natural and manmade disasters.

Millions of people make up the global Amway family, so a disaster in one country has a ripple effect on the others. Our sympathies are not measured by the size of the market, but the impact on our friends and colleagues.

A beautiful example has emerged over the past few weeks in the Philippines. And the greatest part of the story is that our response to Typhoon Haiyan was not hampered by the complexity of a multinational direct selling company, but rather enhanced by it.

Our early warning systems alerted us to the magnitude of the storm, and we were in touch with staff in Manila before, during and after the typhoon. Amway has approximately 120 employees and 65,000 Amway Business Owners (ABOs) in the Philippines, and the first priority was ensuring that everyone was safe.

While communications have been difficult with some of the hardest hit areas, we were relieved to hear that our top leaders and staff were safe and accounted for.

Response began at multiple levels. Amway senior executives at our headquarters immediately provided funds to support rescue and recovery through the local Red Cross, and set the stage for helping with rebuilding later on, after most donors have lost interest.

Locally, staff prepared 1,000 relief kits with Amway products to be immediately delivered (often in person) to ABOs who were impacted, particularly those who had to leave their hometowns to find new places to live.

Around the world, Amway Business Owners began to raise and give to Haiyan relief efforts, including efforts in all four of our global regions: Asia Pacific, Greater China, Europe and the Americas.

Meanwhile, we were gearing up for a global volunteer day through the Amway One by One Campaign for Children. Amway Philippines showed their true spirit by moving ahead with their plans to support school libraries, but adding disaster relief to the list of projects happening around the country.

At Amway headquarters, employee volunteers prepared approximately 10,000 personal hygiene kits to donate to International Aid and Convoy of Hope, which will be sent to typhoon victims in the Philippines.

And the stories keep coming.

At a recent event in Indonesia, 88 ABO families pledged to take a deduction from their bonus, so funds could go directly to the Philippines.

It will be a long road to recovery for our friends in the Philippines, but we are honored to be part of the journey.

A little help from our friends

Tuesday, 19 November, 2013

When your job is to mobilize people to help children, you end up with some great friends willing to walk alongside you.

Here are some friends of Amway One by One with their own perspectives and words of encouragement. Enjoy!

AUSTRALIA: Teresa Palmer, Movie Actress, Artistry Global Face

LATIN AMERICA: Torre Nelson, Habitat for Humanity

PHILIPPINES: Enchong Dee, Actor, Amway Spokesperson, IBO

USA: Kurt Warner, Former NFL Football Pro, Nutrilite Spokesperson

USA: Liz Bracken, Elves and More

AUSTRIA: Dr. Patricia Ogilvie, Artistry Scientific Advisory Board

KOREA: Choi Ju-Hwan, Korean Association of Welfare Centers

USA: Bridget Clark-Whitney, Kids Food Basket

INDONESIA: Amway Business Owner Leaders

AUSTRALIA-NEW ZEALAND: Michial Coldwell, Amway General Manager

USA: Special Tribute from Michigan Governor Rick Snyder

Project Announcement: Philippines

Friday, 15 November, 2013

Activities for Amway Universal Children’s Day in the Philippines were organized well in advance of Typhoon Haiyan. It would be understandable for Amway Philippines to cancel their volunteer plans.

But that is not what happened.

In fact, Amway Philippines kicked off their activities today, and they will continue to move forward, including new plans to deliver funds and support to those affected by the typhoon.

This says a lot about the spirit of generosity and service that exists among our colleagues in the Philippines.

Literacy has been a longtime focus for Amway Philippines, where Amway Business Owners use storytelling at local schools to help children become more literate, and develop a lifetime enjoyment of reading and writing.

Amway Philippines starts the kickoff for the Amway Universal Children’s Day at a partner school run and sponsored by the Philippine Community Fund. There, they will deliver school supplies to students in need, who are at risk of child labor and supporting themselves by scavenging in a trash landfill.

Then, on November 20, Amway Philippines launches a nationwide “Cultural Festival” which includes a recognition program for the winners of a history-based poster contest launched all six partner schools. Approximately 54 winners will represent how Filipino children express patriotism and use their artistic talent to illustrate the colorful history of the Philippines through art, using the theme “Kasaysayan ng Pilipinas – Mahalin, Paunlarin at Pagyamanin” (The Love of Philippine History, Revisit, Enrich and Treasure).

The Cultural Festival will run across all six Amway Distributor Centers in Luzon, Vizayas, and Mindanao, to support more than 10,000 beneficiary students of the Amway One by One Campaign for Literacy Through Storytelling, a five-year partnership with the Department of Education under their Adopt-A-School Program.

Reading, art, and celebration … it all comes together this November in the Philippines. Here is a call-to-action from movie star, athlete and Amway spokesperson, Enchong Dee:

Reaching out to Amway Philippines

Tuesday, 12 November, 2013

Over the past few days, we’ve been in frequent contact with our colleagues in the Philippines.

If you follow recent news reports, you know about how Super Typhoon Haiyan blasted through the country late last week. There is inconsistency in the report of numbers impacted, mainly because communications are nearly impossible in areas that are decimated by winds and flooding. But we do know that thousands of people have lost their lives, hundreds of thousands are displaced, and millions are affected.

At this time, all 120 Amway employees are safe and accounted for, although many are trying desperately to reach family members in affected areas. Efforts are underway to assess the impact on Amway Business Owners, as well as assessing damage to our business and distribution centers in Cagayan De Oro, Cebu, Davao City, Mandaluyong City and Pangasinan. Fortunately, the populous capital of Manila, where our headquarters is located, did not take the brunt of the storm.

Amway communities are resilient, and we expect to see positive signs of recovery soon, as well as a spirit of generosity and assistance to emerge from the rubble. Senior leaders at Amway have committed to an initial $100,000 contribution to help out with relief efforts. We will work through local staff and aid agencies to make sure it is put to use with the most urgent needs. And we will continue to monitor the situation and work with local leaders to provide further assistance if needed.

Next week, we hold our first global volunteer event, the Amway Universal Children’s Day, in honor of the anniversary of the Amway One by One Campaign for Children. We already planned for volunteers in the US to assemble 10,000 personal hygiene kits (toothpaste, toothbrush, soap, shampoo, etc) for future disasters. We have decided to send all 10,000 kits to the Philippines thorugh our partner, International Aid, as we know the recovery will be slow and much help is needed.

Our hearts go out to those affected by this catastrophe, and we encourage others to help see the Philippines recovered and restored.

Past, Present, Future: A story from the Philippines

Friday, 16 August, 2013


Just a few weeks before Christmas last year, disaster struck in Mindanao. Typhoon Bhopa, locally called Tropical Storm Pablo, was declared a category 5 super typhoon that left more than 1,000 people dead and roughly 80,000 homeless.

Davao Oriental was one of the most damaged areas. Hectares of coconut plantations were uprooted, resulting in lost livelihood for locals who depend on farming. Fear, hunger and chaos spread across the area like the darkness that enveloped them on the night that Pablo took away not only their homes but the lives of the people they loved.


Just a few weeks ago, an Amway Philippines One by One Campaign team traveled six hours to demonstrate the “Bayanihan” spirit (sense of community or fellowship) at Bangaga’s Lambajon Central Elementary School located at Davao Oriental.

Some 300 colorful One by One Campaign school bags packed with school supplies and food were delivered to new primary students. The school, whose library was razed to the ground, also received 150 storybooks to continue bringing values-laden stories to children and help them forget the trauma of disaster.



In honor of the commitment to this and other projects for local schools, as well as a commitment to help rebuild communities devastated by Pablo, Amway Philippines received a certificate of recognition from The Department of Education’s Adopt a School Program. Amway also renewed its commitment by entering into a 5-year partnership that will propel efforts far into the future: one school at a time, one child at a time, one by one.


Thanks to Michelle Ochoa and Rex Lalata for sharing this story.

Scaling up literacy in the Philippines

Monday, 1 July, 2013

Amway One by One anniversary activities are beginning to escalate!

This is a photo from the Philippines, where local Amway leaders recently donated 100 chairs and 150 storytelling books to Highway Hills Integrated School.

This is an extension of Amway Philippines’ partnership with the Department of Education Adopt-A-School Program, in celebration of 10 years of Amway One by One.

Thanks to Rex Lalata for sharing this story.

Off to a good start

Thursday, 28 February, 2013

Amway Philippines recently inaugurated a newly relocated distribution center in Davao City. To kick off the celebration, more than 1,000 Amway Independent Business Owners and guests gathered at the site to participate in the 1K@Amway Fun Run, one of several happening throughout the country where a portion of the race proceeds go to support the Amway One by One Campaign for Children.

Amway One by One is an important part of our work in the Philippines, with a focus on children’s rights, literacy and values education. In partnership with the Department of Education’s Adopt-A-School program, Amway has helped to build reading corners and donated books to several schools in the country, particularly in areas affected by the typhoons last year.

After the Fun Run in Davao City, Amway turned 150 storybooks as part of its book donation drive to Lacson Elementary School Principal Elizabeth Ayag. In the words of Country Manager Leni Olmedo, “We are reaching out to more Filipinos by providing them with opportunities that will help them make their lives better and likewise empower children.”


Thanks to Michelle Ochoa and Rex Lelata for sharing this story.

10 Years, 10 Million Children

Thursday, 24 January, 2013

We have reached an important milestone.

The Amway One by One Campaign for Children has been transforming lives for 10 years.

What started as a corporate initiative in 2003 has become a grassroots movement of Amway distributors and employees helping children around the world. While Amway affiliates build alliances with local partners, it is the 3 million distributors and 20,000 employees who have helped us to bring our efforts for children to scale.

At the end of 2012, we have counted 10 million children who have been positively impacted through Amway One by One.

Actions include building hospital playrooms in Russia, enabling better nutrition at schools in rural China, providing customized bikes for children with disabilities in Australia, constructing homes in Guatemala and mentoring urban youth in the United States. There are more examples in every region where Amway does business.

Amway One by One has always been about inspiring and encouraging individual actions for children in need. Now, looking back over ten years, we see a beautiful mosaic of hope, inspiration and generosity.

Thanks to everyone who has joined Amway to build better lives for children in our communities.

This year, we celebrate these accomplishments and recognize the work of so many Amway people. But we also challenge ourselves to deepen our efforts, and will close the year with a demonstration of collective support for children in need, around the world.

Southeast Asia: Diverse Region, Diverse Partnerships

Tuesday, 22 January, 2013

Our global review concludes in Southeast Asia, where the work for children is as diverse as the many Amway markets in that region.

Amway Australia continued to roll out the partnerships identified during its 40th anniversary celebration year, featuring programs like neonatal equipment donations, sports equipment for children with special needs (delivered by cricket superstar Adam Gilchrist), and therapy for children with Autism. Amway distributors on an incentive trip to Fiji also took time to help renovate a flood damaged school, with more than 300 participating.


A partnership in Indonesia that started six years ago was still going strong in 2012. After a devastating earthquake struck a remote area in 2006, Amway Indonesia partnered with local employees and distributors to focus on rebuilding two elementary schools. The partnership continues to last, as Amway employees and distributors support the ongoing education at these two schools, providing uniforms, books and shoes for the students, and visiting once each year.


In Malaysia, Amway leaders launched a new partnership to help children in remote areas learn through the act of play, using musical therapy. An organization called Hands Percussion started the Balik Kampung (Homecoming) as a way to support local communities. Amway distributors are taking part as both volunteers and contributors to make the program a success.


Amway Philippines celebrated its 15 year anniversary and marked the occasion by reading and telling stories to young students to improve their literacy skills, and to build a passion for reading. Over the past several years, Amway Philippines has donated books and mobilized volunteers to read and tell stories.


Amway Singapore continued its support of the Singapore Children’s Society to enhance self-esteem, improve math skills, explore personal interests and translate life values into daily values for young children.


Two innovative programs were launched in Thailand last year, both focused on literacy. The first utilized a phone app to allow users to send books to remote areas of the country. The second was a mobile library, 70 of them to be exact, that were sent to schools across the country by Amway.


In Vietnam, Amway extended its support for children with health care needs by partnering with the government to provide medical aid, educational support, vocational and agricultural training in the economically challenged Thanh Hoa province.


Expect to see more in 2013, with some big announcements coming later this week!