Category “United States”

Event Raises 1 Million for US Dream Academy

Tuesday, 8 July, 2014

The US Dream Academy celebrated its Power of a Dream Gala on June 11 in Washington, DC, presented by Amway with strong support from some of the top Amway Independent Business Owners in the world.

The event generates funds for US Dream Academy Learning Centers in eight high-risk neighborhoods across the country that serve more than 7,500 students – many from the local Center attended the event and performed on stage.

The US Dream Academy mission is to empower children who are at risk of incarceration. Volunteers and staff work to maximize the students’ potential by providing them with academic, social and values enrichment through supportive mentoring and the use of technology.

Each year the Power of a Dream Gala attracts the support of Hollywood celebrities, political figures, corporate executives, community leaders, and VIP’s to invest in and raise awareness for those children in need.

At the event, the President’s Award was given to BWW Charities, a foundation created by Amway IBOs Bill and Peggy Britt through their Britt Worldwide organization.

Other Amway Independent Business Owners were major contributors to the event, including MarkerMan, IBOAI, Greg and Jacquie Francis, as well as Amway Chief Marketing Officer Candace Matthews, who also serves on the US Dream Academy board of directors.

At the end of the evening, US Dream Academy founder Whitley Phipps announced that the event raised more than 1 million dollars.

It is rare to get this much cross-sector support for a single organization. But the US Dream Academy is something special, with a mission and proven impact that compels supporters to take notice. We are happy to be a part of this powerful Dream movement among our youth.

Thanks to Marsha Champion for sharing this story. Read more at or view our Image Gallery from the event.

Raise Your Hand to Fight Global Childhood Malnutrition

Thursday, 8 May, 2014

This year, at events around the world we will be collecting handprints.


In an effort to educate others and bring awareness to the global epidemic of childhood malnutrition, each handprint collected represents a hand raised in support of the Nutrilite Power of 5 Campaign.

So what is the Power of 5?

Nutrilite Power of 5 is a campaign that brings attention to the critical first 5 years of life, the importance of nutrition for survival during these vulnerable years and the role nutrition plays in helping children get a healthier start into adulthood.

If we are successful in collecting more than 30,006 handprints, we could break a GUINNESS WORLD RECORD® for the largest global collage of handprints.

And to encourage participation, we are donating $1 for each handprint, up to $400,000 to CARE, our global partner in the Nutrilite Power of 5 Campaign. 

Over the weekend, we collected handprints at the Orange County Marathon and Kids Run in California, where approximately 3,000 people participated.

We also collected handprints in India, where approximately 7,500 people added their handprint to our global collages.


And we’re just getting started.

In fact, you can raise your hand to fight global childhood malnutrition! Will you?

Look for an event in your country, and visit to learn more or make a donation to support these efforts.

And share your thoughts and photos with us using #powerof5. If you upload a photo to Instagram, you can watch your photo on a map at

Please join us!

Recognition Near and Far

Thursday, 17 April, 2014

We often talk about the millions of Amway Business Owners and their positive impact on local communities. But we also have 21,000 employees that are highly engaged in our programs and passionate about their local communities.

At our headquarters in West Michigan, USA, Amway was recognized for mobilizing our employees with the Best CSR Program in Ragan’s 2013 Employee Communications Awards.

And on the other side of the world, Amway Vietnam received the Golden Dragon award for its “strategic vision and long-term commitment to invest in the domestic market.”

The award focused on our quality, our great employee worker conditions, green manufacturing processes and business transparency. The judges included editors from the Economic Times of Vietnam.

Thanks for all the great efforts of our employees!

Mapping Great Causes

Wednesday, 9 April, 2014


Check out the big hearts of Amway Independent Business Owners (IBOs).

They shared their stories on how they’re making a difference in their communities at Achievers 2013, the largest Amway business conference in North America.

IBOs were given the opportunity to share their causes with story illustrators.


Artists then created pictures of each cause and placed them on a huge map … a community of good.

In celebration of National Volunteer Week, Amway North America is holding a contest to recognize IBOs who donate time, energy and skills in their local communities.

Seven winners will receive $500. Submit your story at the Achieve Magazine website.

Thanks to Marsha Champion for sharing this story.

US Heroes of Generosity in 2013

Thursday, 27 February, 2014

Every year, Amway leaders in the United States award our Independent Business Owners (IBOs) for some of the intangible aspects of great character: Determination, Generosity, Leadership and Patriotism. 

They call them Amway Heroes. And this past year’s recipient of the Hero Award for Generosity was Kathy and Jody Victor. 

Jody’s parents were among the first three IBO couples when Amway was founded in 1959. All of their children are also IBOs. 

The Victors have made generosity a way of life. Over the years, they have supported a number of diverse causes, related to health, education and the environment. 

Jody even received the Polish Heart Award from the government of Poland in concert with the Roman Catholic Church for his work overseas – creating free enterprise business opportunities for people and helping build public recreation facilities throughout the country. 

But as often as they make personal donations, they also contribute to causes anonymously, wherever they see a need to be filled. 

“That’s just how we do things,” says Jody. “We’re here to help.” 

Those efforts began in 1981, when they were approached to help fund a baseball field for youth in their community who needed a place to play. The Victors have continued to support Crown Field for 30 years while expanding its facilities and programs where kids can hone their skills while learning valuable life lessons. 

The Victors are also actively involved in the U.S. Dream Academy, empowering at-risk children through innovative after-school and mentoring programs that incorporate technology. 

“God has blessed us greatly,” Kathy says, “and when God has given so much to us, it’s our duty and our pleasure to give back … It doesn’t matter if it’s a little or a lot. It makes a difference in your life – and in the lives of others.” 

Here’s a video that helps to share their story: 

You can read the full story at Thanks to Marsha Champion for sharing this story.

Amway Founders Council: The Britts

Thursday, 9 January, 2014

A few months ago, we told the story of a legacy. It follows Bill and Peggy Britt, Amway Founders Council leaders who have inspired other leaders in their Britt Worldwide organization to help others.

We just finished a video that helps bring the story to life, following the work of a childcare center in Bronx, New York.

Thanks to everyone who has a part of this amazing work, and who opened their doors and their hearts to us!

A little help from our friends

Tuesday, 19 November, 2013

When your job is to mobilize people to help children, you end up with some great friends willing to walk alongside you.

Here are some friends of Amway One by One with their own perspectives and words of encouragement. Enjoy!

AUSTRALIA: Teresa Palmer, Movie Actress, Artistry Global Face

LATIN AMERICA: Torre Nelson, Habitat for Humanity

PHILIPPINES: Enchong Dee, Actor, Amway Spokesperson, IBO

USA: Kurt Warner, Former NFL Football Pro, Nutrilite Spokesperson

USA: Liz Bracken, Elves and More

AUSTRIA: Dr. Patricia Ogilvie, Artistry Scientific Advisory Board

KOREA: Choi Ju-Hwan, Korean Association of Welfare Centers

USA: Bridget Clark-Whitney, Kids Food Basket

INDONESIA: Amway Business Owner Leaders

AUSTRALIA-NEW ZEALAND: Michial Coldwell, Amway General Manager

USA: Special Tribute from Michigan Governor Rick Snyder

Project Announcement: United States

Thursday, 31 October, 2013

In the United States, the history of giving and volunteering is as old as our business. Amway Independent Business Owners have supported Easter Seals to help children with disabilities for more than 30 years, raising $33 million through a variety of fundraising events, direct donations and volunteer service.

And while Easter Seals may be a flagship program, there are countless other projects at the national and local level where Amway IBOs have given money, started charitable foundations of their own, built homes, sponsored children overseas, volunteered and much more.

Reflecting this diversity of support, the November 20 call-to-action in the US will be for IBOs will challenge them to volunteer for causes they care about in their local communities, then share their stories and photos with us on and #amwayonebyone. Amway also recently launched a donation-at-checkout function online in North America and will offer as another way for IBOs to participate.

In many diverse ways, one by one, Amway IBOs will be making a big impact.

Check back next week for more project announcements!

Look out below!

Monday, 23 September, 2013

Amway Independent Business Owner Barbara Morales recently celebrated her 80th birthday in a very big way—by jumping out of a plane!…all to benefit the families served by Easter Seals Southern California.

Barbara was joined in the skies over Lake Elsinore, California, by her husband of 62 years, Frank Morales. He even wore his tuxedo. It was a special occasion after all.

They raised over $2,500 with matching grants still coming in. “We want to help people at Easter Seals,” Barbara Morales said. “If we hear someone needs help, we don’t ever walk away.”

The couple, Diamonds in their Amway business, have been involved with Easter Seals for more than 50 years. It was only natural that a day about them would be spent focusing on the needs of others. 

“Our motto is to ‘have fun, make money and make a difference,” said Frank Morales. “We hope to set an example for all people that you can do what you might think you can’t.”

And speaking of examples—Barbara credited former president George H. W. Bush, who celebrated his 85th birthday by skydiving near his home in Maine, as the inspiration for her crazy celebration.

See the full story and links to more photos at Thanks to Marsha Champion for sharing this story.

Be Great!

Tuesday, 17 September, 2013

Last week, our local Boys & Girls Clubs held their annual Be Great Gala and celebrated 75 years of helping youth in Grand Rapids, Michigan.

We were excited to be honored with a Be Great Business Award in honor of our longstanding partnership with the organization, our employee volunteer participation, and the leadership Amway executives have shown in board service and event hosting.

Candace Matthews, Amway Chief Marketing Officer, accepted the award and told the story of Carl and Edith Rehnborg, founders of Nutrilite, who founded the first Boys & Girls Club in Buena Park, California, where Amway and local employees still give their time and resources today.

But it’s not our legacy of leadership that makes this anniversary a special occasion. It’s the legacy of young leaders who have passed through the doors of Clubs in Grand Rapids and around the country, and have overcome challenges to reach their potential, and just be great!

Thanks to Lisa Hunter, Amway executive and Boys & Girls Club board member, for sharing this story.